Launch of new BlueScope TV Commercials
The launch of two new television commercials, 'Building the Future' and 'Saving Water', will introduce a new brand advertising campaign, demonstrating BlueScope's commitment to a sustainable future.
Retaining the successful 'Get Rhythm' soundtrack re-recorded with children's voices, these commercials take a child's eye view of steel's role in delivering sustainable product solutions in a number of contemporary situations.
The advertisements feature a number of our successful product brands and highlight the advantages of steel based solutions compared to more traditional materials in common usage.
They feature products made with materials such as COLORBOND®, TRUECORE®, SURELINE®, XLERPLATE® and AQUAPLATE® steel, plus our rainwater tanks from BlueScope Water.
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See the Latest COLORBOND® steel Advertisments at www.colorbond.com
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BlueScope Steel Limited ABN 16 000 011 058 BlueScope is a trademark of BlueScope Steel Limited
